Beyonce and Topshop announced a partnership in 2014 and have now revealed the line will be releasing April 2016. The partnership was initially releasing early 2015 so it’s about time fans have been given a release date. The reason for the delay was due to the design team perfecting the technical elements.
“I could not think of a better partner… I have always loved Topshop for its fashion credentials and forward” said Queen Bee herself. “Working with its development team to create and product a technical and fashion-led collection is exciting and I’m looking forward to participating in all aspects of this partnership.”
Athleisure is essentially athletic apparel that people can wear in non-athletic settings. It is a fast-growing trend that has become increasingly acceptable in various social situations. Put this trend and one of the world’s largest pop stars together and the potential success is unlimited.
