Caitlyn Jenner looks flawless in the new MAC campaign to promote the lipstick that she and the makeup company collaborated on. She was named the face of MAC Cosmetics’ Viva Glam line in February.
The 66-year-old shared a sexy campaign photo of herself touching up her lips in a gorgeous black bustier to her 6.5 million Instagram followers. Not gonna lie, we got a little excited by the caption when we read, “Finally Free Lipstick is here!.” Free lipstick… where? We soon later discovered that it was just the name of the lipstick. Our feelings of disappointment were quickly replaced with happiness when we found out that 100% of sales will be going to trans programs.
The long-awaited lipstick, Finally Free was released on Thursday. In an interview with MAC Jenner said, “I wanted a name that I use and which represents the community. This is who I am: Finally Free. It’s just so simple. No more secrets. I’m free. I woke up the other morning, and I was just happy.”
It is heart-warming to see leaders in the beauty industry promoting transgender.
